by Katie Jewett | Jul 25, 2022 | Leadership
Katie is a Vice President at UPRAISE Marketing + Public Relations, specializing in B2B and B2C tech. She focuses on developing and driving integrated communications plans for some of the most innovative technology brands in the Bay Area and across the globe. Katie...
by Katie Jewett | Apr 18, 2022 | Digital Marketing
The past few years have been a deeply challenging time, placing a tremendous amount of pressure on CEOs, CMOs, CXOs and service leaders and causing them to transform how they think about experience in their organizations to help drive incremental revenue and margin...
by Katie Jewett | Dec 13, 2021 | Strategy
When it comes to your public relations strategy, earned media is essential for building stakeholder trust, growing your brand, and reinforcing the value of communications. From setting objectives early on, to developing an impactful content strategy, to measuring the...
by Katie Jewett | Aug 9, 2021 | Content Marketing, Social Media
With the onslaught of new social media platforms and features cropping up what seems like every month these days (looking at you, Fleets), you might find yourself tempted to expand your marketing program to gain access to untapped audiences. Clubhouse is one of those...
by Katie Jewett | Jun 28, 2021 | Digital Marketing
In September of last year, Gartner said that by 2025, 80% of sales interactions would happen in digital channels. This is because 33% of all buyers desire a seller-free sales experience — a preference that climbs to 44% for millennials. Putting your prospects at the...
