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It can be better to ask for forgiveness than for permission, and recently Prince Harry and Meghan Markle have proved just that. In the past few weeks, a lot of talk has circulated in the U.S. and British media about the Duke and Duchess of Sussex’s decision to step...
When news of a criminal conspiracy makes headlines across the nation, people pay attention and wait hungrily for the next juicy details. Every company, government, and individual involved must spring into action to fix what may have gone wrong. Sounds familiar? The...
In my last post, I discussed the role of branding and effective communication in successfully addressing crises. Here, I’d like to lay out three strategies for addressing a PR crisis and minimizing its impact. Recognize your organization has multiple constituents....
We've talked about how to address issues and evaluated whether an issue is worth a response or not. Now I’d like to discuss some of the considerations of how, when, and how much to respond. Related Post: When Crises Come Knocking - Part 1: Planning is Essential...
Many experts have written books on crisis management for marketers. I can’t begin to cover the topic in depth but can provide a few examples and tips from clients UPRAISE and my previous agencies have worked with. Over these next four blogs, I will offer these...
United Airlines vs. American Airlines By now, everyone should be well aware of the black eye, figuratively and literally, left on United and American Airlines this month. In case you missed it, here is a quick rundown of the events: First, we start with United...
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