UPRAISE was awarded the prestigious NOFFY for awesome website.
Sign up for The UPSIDE monthly newsletter for the latest industry news and company updates!
The way people buy, sell, and work has drastically changed over the past eight months. The days of face-to-face interactions and handshakes have been put on pause, indefinitely, and many are wondering how to adjust. Is it still possible to build a pipeline and close...
When shelter-in-place orders went into effect across the U.S., many companies were not prepared to make the move to remote work. Many of us at home face distractions we wouldn’t normally deal with in an office setting such as pets, kids, roommates/partners, etc....
The pandemic has significantly changed our mode of work by forcing some people to work remotely. With uncertainty surrounding when it’s safe to return to the office, finding a way to successfully work at home is important and necessary. If you’re having difficulty...
As Will Rodgers said, “You never get a second chance to make a first impression.” Nothing could be more true during a job interview. While there are multiple factors that go into whether someone is hired or not, research shows it takes just three seconds for someone...
The COVID-19 pandemic has reshaped how everyone communicates about everything. But, a new crop of young adults will graduate soon and be looking for their first marketing/public relations positions. Here are five resume tips that can help you land that first position....
A skilled public speaker can persuade, inspire and captivate an audience. Although inspiring the masses may seem like a long shot, even the greatest speakers in history implemented tips to improve their public speaking skills. Mastering the art takes time and...
Part Two: Engaging Attendees at a Trade Show This blog is the second part of the series, “Trade Show Tips and Tricks,” and will focus on the best practices to engage trade show attendees. Trade shows are more than buying booth space and setting up a table cloth...
Is a recession imminent or not? The Fed has cut interest rates, and here and there, our clients report softening among their prospects and channel partners, both in terms of closing deals and lengthening of the pipeline. On the other hand, the Dow reached an all-time...
Part One: Designing Your Booth’s Backdrop Trade shows are essential marketing outlets to connect with customers, resellers, business partners, potential investors, etc. On the show floor, your booth is an opportunity to tell your brand’s story. Here you can...
Some people avoid creating a media kit like the plague, as it can be time consuming to pull these together. DO NOT underestimate how powerful this tool can be. According to the Content Marketing Institute, “51% of B2B marketers prioritize creating visual assets as...
Funding is the lifeblood of startups, and even the most successful bootstrapped startup at some point is likely to seek outside funding. Often, startup CEOs present at pitch events where they have a scant five minutes to effectively tell their stories. While every...
Why submit to speak at a conference? This is a question we get from our clients a lot - is it really worth the time to complete speaking submissions and hope that we get accepted to at least one of them? Keep reading to decide for yourself... In 2017, I was tasked...
We’ve all been there. Two minutes into writing you can feel it start to happen – the dreaded writer’s block. As PR professionals, this is something that comes about less frequently, but when it does, it can definitely throw a wrench in your day. Here are some...
Meetings. Those blocks of time intended for collaboration with teammates, providing updates on tasks and divining clarity on last-minute questions, but instead become timesheet approved opportunities to zone out. If not led properly, meetings have the ability to be...
The written (and spoken) word is incredibly powerful. Great writing has been used throughout human existence to engage others, spark motivation, create support, argue for equality, instill confidence and countless other endeavors. As savvy marketers, we know the power...
We have a passion for making our clients look good and achieve real results.
We're ready to chat when you are.