by Madi Olivé | Feb 22, 2021 | Social Media
Never before have companies had such far-reaching access to existing and potential customers as we now have thanks to social media. A study done for Hootsuite’s Digital 2021 report shows that as of January 2021, there are more than 4.2 billion social media...
by Rachel Nicolas | Jun 22, 2020 | UPRAISE Perspective
At the beginning of the pandemic, we discussed the different ways in which top brands were responding to the initial effects of COVID-19. Now, nearly four months since the onset, brands are still struggling to find a balance between letting consumers adjust to the new...
by Tim Johnson | Mar 23, 2020 | UPRAISE Perspective
Millions of marketing people have 1-5 years’ experience and are thinking about how to accelerate their career growth in terms of experiences, income and education. Despite Coronavirus, you don’t need to slow down your growth, although your growth may come in different...
by Katie Jewett | Feb 17, 2020 | Digital Marketing
As a marketer, digital advertising should be a critical part of your marketing mix, helping you reach and engage qualified audiences. However, if you don’t start with a comprehensive digital marketing strategy, it’s likely that your ads will perform suboptimally. When...
by Victoria Guimarin | Feb 10, 2020 | Digital Marketing
While Super Bowl LIV didn’t go as planned for us San Francisco 49ers fans, there was one silver lining to such a disappointing ending – the commercials. This year didn’t disappoint, with many brands bringing highly engaging and hilarious content. These are our top...