by Victoria Guimarin | Nov 1, 2021 | Digital Marketing
If your brand isn’t already using email personalization, you may be missing out on securing vital business. In fact, according to Rich Relevance revenue is 5.7 times higher in emails that employ personalization versus those that don’t. One-size-fits-all email...
by Tim Johnson | Jun 14, 2021 | Digital Marketing
Digital marketing conjures up images of enormously complex, expensive campaigns that leave many wondering how can they pull it off, do they have enough resources, is there the expertise within their organizations, and similar questions. These are all valid questions,...
by UPRAISE Team | Dec 4, 2020 | How To
The most common form of communication within a business setting is an email. It’s something we do every single day whether it’s to send a simple note or make a more complicated request, we are always emailing. No matter how big or small the message, it’s always...
by Katie Jewett | Aug 24, 2020 | Digital Marketing
An inaccurate marketing database can plague an organization for many reasons, but the most pressing one is the issue of lead quality. In fact, U.S. companies say that, on average, 30% of their data is inaccurate. When your marketing team sends unqualified leads to...
by UPRAISE Team | Jul 23, 2018 | Content Marketing
Email marketing is still as effective for lead generation as it was when the first mass marketing email was sent in the late 1970’s. While the idea is still the same, email marketing best practices have changed drastically over the years. Read as I walk you...
